Here is a very common scenario: you do a generic search for a type of service or product by visiting the first company that shows up on the search results, you then spend some time on the company’s website and get distracted by another task that requires your attention, You close that browser and attend to the rest of your day.
I know what you are thinking. Isn’t email marketing kinda old school? Not at all my friend, in fact email marketing is still one of the most effective and cost-effective forms of marketing out there.
Salesforce is “hands down” the 800 pound guerrilla in the room when it comes to the cloud CRM space. headquartered in San Francisco, California, the company has a Market Cap of $55 billion and boasts over 1 million Enterprise customers across its multiple platforms. The Salesforce platforms has become ubiquitous, and no matter the industry you are currently in, you are probably using a products created and/or owned by the company.
Most people new to Google Adwords setup campaigns by selecting different keywords and then linking the AD to their home page. This not very his method is not very productive and yields disappointing results for the amount spent on the campaign.
Co-registration advertising can be a great way to grow your email opt-ins independently of your website opt-ins. Co-registration is advertising on other websites “thank you” messages after subscribers sign up for those companies mailing list.
Over the past few years, Youtube has quickly become the second largest search engine after Google. With YouTube your message has the potential to reach billions of folks who watch millions of hours of videos everyday on their laptops, mobile devices and tablets. On Youtube, one can place promotional videos, Image and text ads which is made possible through the Google Display Network.
While opt-ins and sign-ups through your website will steadily grow your email list, there are alternative off-site methods that will help accelerate your list’s growth rate.